A brand is a manufacturer who makes a product.
A supplier is a seller of that product.
Here are some examples.
Apple makes a collection of different products and sells them on their own. So, Apple is both a brand and a supplier.
Sony makes TVs but does not allow its consumers to buy directly from them. Instead, they have their users go through distribution. So, Sony is a brand but not a supplier.
ADI does not manufacture products, but it does sell (distribute) a variety of products that it buys directly from the manufacturers. So, ADI is not a brand but a supplier.
A brand can also be a supplier of the product.
When navigating the catalog, remember that:
Brands are where you will be searching for products manufactured by that brand.
Suppliers will be who you will buy the products from via purchase orders.
Cloud has many features to help you establish a brand-supplier connection and automatically determine the cost and price of products. These features provide much-needed automation and ease when ordering products and quoting for projects.
Check out these articles for more details.